Investing in Forever

How many wedding bands have you bought in your life? How many weddings have you paid for? For most people, the answer tends to be one or none by the time they come to see us at Rasmussen's.

All too often, we get caught up in the whirlwind and excitement of getting engaged and everything that goes with it. The last thing we want to worry about is spending too much or settling for a ring we don't really like.

Gentlemen, we are especially guilty of this. Typically, we go into a jewelry store and say, "I don't want anything too fancy or with too much design," and automatically go for the cheapest option in the case. Why do we do that?



When your wedding is over, what are you left with? Your bride has her dress, her rings, and sometimes even her bouquet. You both have your photos, but unless you buy your suit, you as the groom are left with just an inexpensive band. I'm not saying you need to break the bank, but why don't you deserve something nice to mark such a momentous occasion?

Performance metals such as tungsten, titanium, black diamond ceramic, and cobalt are all great for fashion rings, but they don't make the best "forever" ring. With the price of precious metals right now, gold and platinum can seem like a frivolous expense. However, isn't it better to get your forever ring for your forever moment?



Precious metals are sizable, polishable, and more durable in the long run. If someone asked you or your fiancé if you would want to keep the ring you received on your wedding day for only a few years, most of you would say that you want it to last a lifetime.

Performance metals are not sizable, and if they get stuck, they typically need to be broken or shattered off your hand. Additionally, they are not fixable. If you need it resized, you need a new ring. To me, that doesn't sound like something that will carry much sentimentality when you want to pass it on.

As guys, we tend to want to give our significant others the best we possibly can. Why not do that for ourselves this time?